Lead retrieval is the essential process that enables sponsors to achieve their main goal at an event: lead generation. With lead scanning capabilities built into run.events mobile app, sponsors do not need to rely on any third-party software or badge scanner to scan leads and analyse data.
Before sponsors' staff can access lead scanning capabilities, there are two preconditions that must be met. First, they must have valid tickets for the event, and second, they need to have "Lead management" role enabled for them in the sponsorship dashboard.
Once those preconditions are fulfilled, event organizers can easily assign the "Lead Management" role to sponsor staff on the sponsorship dashboard page. This role allows sponsors to scan leads using the run.events mobile app during the event and analyse and export leads afterward.
After logging into the mobile app, sponsors can click on the "Sponsors" section in the bottom bar to access the lead scanning feature and review scanned leads. They can then use their sponsor dashboard on the web to analyse collected leads, to export them to Excel, or to perform raffle prize drawings during or after the event.
This article is a part of series on Introduction to Into Sponsor Management:
- Introduction into sponsor management
- Creating sponsor ticket types for your event
- Creating sponsorship items and packages
- Creating sponsorships for your event
- Managing Sponsorship Contracts
- Custom fields for sponsorships and sponsorship contracts
- Managing sponsor staff
- Generating and managing event tickets for sponsors
- Creating and managing tasks and deadlines for your event sponsors
- Configuring mobile app and lead retrieval for your event sponsors
- What do your event sponsors see in their Sponsor Dashboard?
- Showing sponsor information on the event web and in the event mobile app