run.events provides sponsors and exhibitors with tools to capture, manage, analyze, and nurture leads. Using the mobile app, event sponsors can quickly scan attendees' badges, take notes, and classify leads on the fly. In the run.events web application, sponsors can access the leads dashboard to evaluate and categorize collected leads or export them in a transferrable format ready for any CRM system on the market. In this way, run.events help sponsors build a list of potential partners and customers and follow up with them after the event.
run.events gamification features are tailored specifically to increase engagement between attendees and sponsors. Each attendee can earn 'coins' by visiting sponsor booths and spending them on the swag offered. Our mobile app features a leaderboard with coin status for each attendee. If sponsors are organizing raffles, they can use run.events web application to randomly draw winners with optional selection between booth visitors or between all event attendees. This significantly increases the event's fun elements and the sponsor-attendee involvement.
run.events provides sponsors and exhibitors with tools to engage with attendees, such as messaging or networking functions. Sponsors can approach attendees, organize a meeting, or invite them to the booth. Besides scanning leads at their booths, sponsors can use our mobile app to search for the attendees based on different criteria, such as name, country, job role, or company. Furthermore, sponsors can create public chat groups in the run.events mobile app, which offers an additional opportunity for attendees to communicate with them.
Event tasks and deadlines
Sponsors must know the deadlines for the various tasks related to their sponsorship engagement. The event organizer will define those responsibilities, but sponsors have accessible insights into those tasks and their fulfillment status on the sponsor dashboard in run.events. Event organizers can require sponsors to deliver all the materials at a certain date, provide booth design backdrops, and register the staff participating in the event.
The run.events blog is all about the event industry, the latest tech in the scene, and how we can make our lives as event organizers just a little bit easier.