End to end

Event as a Service

Event as a Service is a managed service from run.events: the run.events team runs your event technology, in a scope agreed with you, and you keep the decisions and approve the work.

The service is for organizers of B2B events, conferences and congresses, trade fairs, association and corporate events, and for event agencies.

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Event as a Service: the run.events team runs your event technology from end to end, in a scope agreed with you: scope, preparation, the event itself and the follow-up. You keep the decisions.

What Event as a Service includes

The scope is agreed with you. It can include any or all of the following:

Closing session at the European Collaboration Summit 2026
  • setup of all run.events products you book;
  • content and communications;
  • event website and app;
  • on-site check-in and support;
  • reporting after the event.

Who does what

How Event as a Service works

  1. Free 30‑minute consultation or 60‑minute deep dive.

    You describe your event and the work you want to hand over.

  2. Scope.

    Together we agree on which parts the run.events team takes on.

  3. Preparation.

    We prepare the parts in scope, such as the setup of the booked products, content, communications, website and app. You approve the work.

  4. At the event.

    On-site check-in and support, if they are part of the scope.

  5. After the event.

    We prepare the reporting, if it is part of the scope.

Who Event as a Service is for

Organizers who want to hand over the work on their event technology and keep the decisions, including event agencies that run events for their clients.

Audience in the main hall at the European Collaboration Summit 2026

Related products and services

FAQ

Do we have to hand over everything?
No. The scope of Event as a Service is agreed with you. It can cover individual parts, or everything from setup to reporting.

What stays with the organizer in Event as a Service?
The decisions. You approve the work of the run.events team.

Does the run.events team use AI?
Yes, as a tool. The run.events team does the work, and you approve it.

Where does the AI in the run.events platform run?
The run.events AI stack runs in the EU, and its default model is Mistral, a European model with EU data residency. You can choose another foundation model, such as Anthropic Claude, OpenAI GPT or Google Gemini. If you bring your own AI, you decide where the data is processed. Customer data is not used for model training.

Every service starts with a free 30‑minute consultation.

For Event as a Service and Platform Migration, a 60‑minute deep dive is also available.

Book a free 30-minute consultation Book a 60-minute deep dive