True Cost of Event Management | run.events Comparison

The Hidden Cost of Event Tool Chaos

You're probably spending way more than you think on event tools. Here's what most event organizers are actually paying when they add up ALL their scattered platforms:

Reality Check: What Your Event Tools Actually Cost

Most event organizers are shocked when they see this breakdown. Are you overpaying for scattered tools?

Based on 2 events with 1.000 attendees per year
Solution	Market Average & Benchmark Costs	Cost for 2 Events (1.000 attendees each)	run.events for 2 events (1.000 attendees each)
Ticketing Software	Many ticketing software providers apply a fee structure that typically includes a fixed charge of 1€ per ticket, in addition to a variable fee of 2% of the ticket price.	1€ x 2 x 1.000 = 2.000€	Included
Sponsor Management	Most lead retrieval systems on the market range from 3.000€ to 5.000€ annually. For example, Touchstone's core package is priced at 4.000€ per year.	4.000€	Included
Content & Agenda Management	The average price for event-based lead retrieval tools is around 450€ per event. For example, Sessionize charges approximately $499 USD per event, making it a cost-effective option for single-use or smaller-scale gatherings.	2 x 450€ = 900€	Included
Mobile App	Annual costs for comprehensive event apps average around 4.000€. For instance, Whova's mobile app is priced at approximately $5.999 for a 2-day event with up to 2.000 attendees, highlighting how pricing can scale significantly based on event size and duration.	4.000€	Included
Surveys and Forms	Average annual costs per event are around 1.200 €. For example, QuestionPro offers a subscription starting at 99 US$ per month.	2 x 1.200€ = 2.400€	Included
Email Marketing	Average annual costs per event are approximately 660 €. For example, MailChimp offers plans starting at 55 €/month.	2 x 660€ = 1.320€	Included
Influencer Marketing Tool	Average costs per month are around 100€ for smaller events. For example, Influencer Marketing Tools by Impact start around 30€/month, but for robust influencer tools, expect 500€–1.500€/month depending on scale and features.	1.200€	Included
Badge Printing, Check-in & Registration	Average market price is around 5.000 €. For example, Eventdex charges between 4.000 US$ and 12.000 US$ depending on the plan.	5.000€	Included
CRM, Tracking & Analytics	Average market price is around 50€ per month. For example, a mid-sized business utilizing the Zoho Professional plan would incur an annual cost of approx. 600€ for two users.	600€	Included
TOTAL ANNUAL COST		21.420,00€	13.499,77€

Ticketing Software

Others: 1€ x 2 x 1.000 = 2.000€

run.events: Included

Content & Agenda Management

Others: 2 x 450€ = 900€

run.events: Included

Surveys and Forms

Others: 2 x 1.200€ = 2.400€

run.events: Included

Email Marketing

Others: 2 x 660€ = 1.320€

run.events: Included

Badge Printing, Check-in & Registration

Others: 5.000€

run.events: Included

TOTAL ANNUAL COST

Others: 21.420,00€

run.events: 13.499,77€

POTENTIAL ANNUAL SAVINGS

7.920,23€

But wait, there's more! These are just the subscription costs. Factor in the hours you spend switching between platforms, training staff, and fixing integration headaches – that's where the real savings begin.

Why Smart Event Organizers Choose One Platform

Stop juggling multiple logins, integrations, and support teams. Here's why thousands of event professionals switched to run.events:

All-In-One Platform

Replace your fragmented tech stack with a single, integrated solution that handles everything from registration to post-event analytics.

Predictable Pricing

No more per-ticket fees or unpredictable costs. Our transparent pricing model grows with your business without unexpected expenses.

Enterprise Performance

99.99% uptime reliability compared to industry average of 97.3%, ensuring your events run smoothly even at scale.

API-First Architecture

Unlimited integration possibilities with your existing tech stack and custom workflows through our developer-friendly API.

All-In-One Platform

Replace your fragmented tech stack with a single, integrated solution that handles everything from registration to post-event analytics.

Predictable Pricing

No more per-ticket fees or unpredictable costs. Our transparent pricing model grows with your business without unexpected expenses.

Enterprise Performance

99.99% uptime reliability compared to industry average of 97.3%, ensuring your events run smoothly even at scale.

API-First Architecture

Unlimited integration possibilities with your existing tech stack and custom workflows through our developer-friendly API.

What Our Clients Say

Organizations that have made the switch to run.events share their experiences:

For the first time, we have found an application that can manage speakers, agenda publishing, sponsors, invoicing, and attendee registration, all in one.

Maarten Eekels

Board Member, DIWUG

Netherlands

With run.events, we can easily manage our speakers, sponsors, and attendees, customize registration pages, and communicate seamlessly using the app.

Thomas Vochten

President of BIWUG and CollabDays

Belgium

Managing event content has never been easier. run.events supports calls for content, agenda building, and speaker communication — all streamlined in one platform.

Mustafa Toroman

Content Owner, European Cloud & AI Summit

Exhibition Management

For the first time, we have found an application that can manage speakers, agenda publishing, sponsors, invoicing, and attendee registration, all in one.

Maarten Eekels

Board Member, DIWUG

Netherlands

View all testimonials

Common Questions

Get answers to frequently asked questions about pricing and ROI:

How does run.events pricing work compared to per-ticket models?

Unlike traditional ticketing platforms that charge per-ticket fees (typically $1-3 per ticket plus a percentage of sales), run.events offers transparent, predictable pricing based on your total annual attendee volume. This eliminates unexpected costs and actually becomes more cost-effective as your events scale.

Will we really save money if we have multiple specialized needs?

Absolutely. Our comprehensive feature set is designed to replace numerous point solutions. Even clients with complex requirements typically see 30-60% cost reduction when factoring in both direct subscription savings and the operational efficiency gains from using an integrated platform.

Does replacing multiple tools with one platform mean compromising on functionality?

No. We've built run.events by analyzing the best features across specialized tools and incorporating them into our platform. Many clients report that our unified solution actually provides more powerful capabilities than their previous multi-tool approach, particularly in areas of data integration and analytics.

How can I calculate the potential ROI for my organization?

We provide a free ROI calculation that factors in your current technology costs, event volume, and operational expenses. During your consultation, our specialists will work with you to develop a comprehensive ROI projection specific to your organization's needs and goals.

Stop Paying 3x More for Scattered Event Tools

The Hidden Cost of Event Tool Chaos

Reality Check: What Your Event Tools Actually Cost

Ticketing Software

Sponsor Management

Content & Agenda Management

Mobile App

Surveys and Forms

Email Marketing

Influencer Marketing Tool

Badge Printing, Check-in & Registration

CRM, Tracking & Analytics

TOTAL ANNUAL COST

Why Smart Event Organizers Choose One Platform

All-In-One Platform

Predictable Pricing

Enterprise Performance

API-First Architecture

All-In-One Platform

Predictable Pricing

Enterprise Performance

API-First Architecture

What Our Clients Say

Common Questions

How does run.events pricing work compared to per-ticket models?

Will we really save money if we have multiple specialized needs?

Does replacing multiple tools with one platform mean compromising on functionality?

How can I calculate the potential ROI for my organization?

Ready to Stop Overpaying for Event Tools?

run.events Blog

inControl Summit 2025 – What Is It and Why You Should Attend

re:virtual Project – AI & Metaverse Innovation | run.events Blog

9 Unique Features of the run.events Mobile App